Chanel CHANEL Little Fragrance, the latest collection in stores, features the newest Chanel brooch. The brooch is the accessory that understands women best. Those women who put their heart and soul into being themselves often cherish the significance of a brooch even more. Madame Chanel pinned her brooch on her hat and told the fashionable women who imitated her: The brooch is very practical; it can be pinned on the lapel of a suit, on a pocket, a hat, a belt, or even on an evening gown.